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Episode 20 The End of the Third Party Cookie - Erik Martinez

Erik Martinez, Vice President of Blue Tangerine joined the Home Builder Digital Marketing podcast to talk about the death of the third-party cookie. Erik, Greg, and Kevin chat about upcoming digital marketing issues such as new privacy regulations and how they affect digital marketing strategies. Erik’s in-depth knowledge and digital marketing expertise is evident throughout the entire episode. Enjoy this information-packed episode!

RECENT EPISODES

Erik Martinez, Vice President of Blue Tangerine joined the Home Builder Digital Marketing podcast to talk about the death of the third-party cookie. Erik, Greg, and Kevin chat about upcoming digital marketing issues such as new privacy regulations and how they affect digital marketing strategies. Erik’s in-depth knowledge and digital marketing expertise is evident throughout the entire episode. Enjoy this information-packed episode!

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The Home Builder Digital marketing podcast enjoyed sitting down with Tim Curtis President of CohereOne to discuss neuromarketing and marketing psychology and so much more. Tim drops a ton of knowledge regarding the cues and triggers that influence the decision-making process and buying. Tim has an incredible knack for looking ahead so listen, learn, and enjoy! 

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Ali Pearson Webster of Zillow sits down with Greg and Kevin on the Home Builder Digital Marketing Podcast to discuss ways home builders can succeed on Zillow. The three discuss positioning for the new normal and the importance of communicating with customers on their terms. Ali covers many of the Zillow platforms that help home buyers connect with builders and she talks about the industry’s future. There’s also a squash challenge laid out. It’s another fun episode, listen and enjoy.

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About This Podcast

Welcome to The Home Builder Digital Marketing Podcast! Over 90% of today’s home buyers start their buyer journey online. Here we talk with not only industry experts, but also your fellow home builder marketers to learn how you can succeed in our incredibly competitive digital world.

Hosts Greg Bray, President of Blue Tangerine, and Kevin Weitzel, VP of Business Development and Sales at Outhouse, bring you a wealth of home builder online marketing experience. Join them each week as they interview new guests and challenge you to push your digital marketing results to new heights.

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